Established and profitable online fashion brand - Canton of Zurich

This direct-to-consumer business in the women's fashion sector represents a rare opportunity to acquire an already structured and profitable online activity. With a solid digital presence and an engaged community, this brand has established itself in the Swiss market through a clear offering and quality products in the loungewear universe. The commercial infrastructure is fully optimised and automated. The online shop runs on a modern platform with a proven customer journey and all standard payment methods integrated. Social media advertising campaigns generate consistent and strong return on investment. Daily management requires only a few hours per day, allowing great flexibility. The supply chain is well-established with reliable partners, and stock is managed locally in Zurich. The customer base is loyal and active, with a high proportion of Swiss customers who return regularly. Automated loyalty tools work effectively, supporting repeat purchases. The brand benefits from excellent online reviews and an engaged community on social media and through newsletters. The positioning in a growing segment offers interesting expansion prospects, whether through extending the range to other categories or developing new distribution channels. This sale is taking place to allow the current owner to focus fully on a new project that is more time-demanding. The buyer will benefit from a complete handover including all processes, partners and know-how. Personalised support can be arranged to ensure a smooth transition and enable quick takeover of this turnkey business.